Category: Marketing Management

What CEOs are reading in 2017

Leaders of some of the world’s biggest organizations share which books will keep them occupied in the weeks ahead. Whether you’re heading to a Northern-hemisphere beach or hunkering down for a Southern-hemisphere winter, take inspiration from this eclectic and inspiring mix of fiction and nonfiction books, dog-eared and […]

Future Works in 2020

Global connectivity, smart machines, and new media are just some of the drivers reshaping how we think about work, what constitutes work, and the skills we will need to be productive contributors in the future. This report analyzes key drivers that will reshape the landscape of work and identifies […]

Workshop: the battle for market position

This program provides hands-on understanding of how-to drive growth and profitability in a highly competitive market place. It serves to increase senior managers’ ability to add value to their companies across all functions. Four companies are in tough competition for the same customers in a growing market. The overriding challenge is […]

Retail Leadership Management

WORKSHOP OVERVIEW Recent shopper, consumer and industry evolutions are putting extreme demands on you as a retail manager. You are constantly asked to get more out of your teams and future success in retail calls for a customer-centric approach that breaks through the boundaries of business functions. The […]